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Best Day And Time To Send Out Emails 2018

Posted by Christin on March 9, 2018

As in many things in life, when it comes to the success rate of your email blasts, timing is everything. If you’re looking for more email opens and click-throughs to increase traffic, it matters plenty what time and day you send out emails to your subscribers. This is because your loyal audience (provided it finds content useful or interesting) will share it after reading, leading to increased website traffic, new subscribers and customer conversions. Best Day to Send Emails Most studies show that working days have a significantly higher open rate than the weekend. Engagement metrics show that subscribers are mainly active from Monday to Friday. Weekends are considered leisure and family time, resulting in lower traffic. According to GetResponse, the best day to send emails is Tuesday, with the highest open rate. A study conducted by Experian  found that Tuesday’s emails have an open rate of about 18%. Thursday has a slightly lower rate making it the second best choice. On the Harland Clarke Digital’s analysis, Wednesday made it to the top with Tuesday right behind it.  Customer.io and MailChimp agree that the middle of the working week (Tuesday, Wednesday, Thursday) gets you the highest open rates, especially for informative emails that don’t require any action.  However, the best day to send sales or promotional email is Friday. GetResponse found that Friday has the highest click-through rate, making the end of the week best for actionable email blasts. So when is the best day to send an email? If you’re looking…

Creating & maintaining a Relaxed Culture for Remote Teams in 2019

Posted by Christin on February 27, 2018

Hiring remote teams has many advantages. Some of these awesome benefits include the savings on cost of overhead, a larger pool of applicants to choose from, and great flexibility. It allows you to build a virtual team that you could not put together in-person. There are, however, negatives that may arise with leading distributed teams. Since you are not interacting face-to-face with the team on a daily basis, it can be easy to just do your work, and not focus on team-building. Creating a relaxed, water cooler culture with your remote employees is essential to your success. In one of our previous posts, we gave you “10 Quick Tips on Leading A Remote Team”. Now let’s look at what you can do to create that water cooler culture among all of your remote team members. On-Boarding New Employees In order to ensure every employee is on the same page, you must provide everyone with a similar starting point. When a new employee is brought on board in an office, HR leads her around, introducing her to her coworkers. She is often taken to lunch by her boss, where they chat, and get to know one another. Her boss is then able to take her personality, and assist her in forging relationships that suit all parties well. Since remote teams do not have the aforementioned in-person luxuries, it is imperative to have all current employees reach out personally, to introduce themselves to new hires. This not only provides a more welcome…

Mailbird’s New Year’s Resolutions and Updates

Posted by Christin on January 5, 2018

Happy 2018! This year will be nothing short of great new feature and product releases.  So we thought we’d share our Mailbird 2018 new years resolutions with you. 1. Mailbird for Android **Updated 2019** We were really excited about Android and we had started development early 2018. Mid-2018 we had to down-prioritize it due to other developments that had to take over. We are not sure when we will resume development of Android just yet but will be sure to let you know. Thank you so much for your understanding and sorry we were not able to bring Android to you sooner. 2. The Mailbird Family Our family keeps growing every year. We are proud and thankful for every great mind that joins us from around the world. Let’s have a look at the Mailbird Rockstars that  joined our team in 2017: Scott Vice President of Customer Development Scott is responsible for overall strategy and execution of customer success, developing, executing and managing an international channel partner program, growing into B2B market segments, managing customer accounts and relationships and cultivating new clients across a variety of industries. In the end, Scott is here to ensure you as a Mailbird customer is successful.   Roland Senior Tech Lead The guy leading the development milestones and innovations with superior attention to detail as the right hand man to our CTO.     Our team will continue to grow in 2018 considering all exciting changes and features coming. Would you like to join our…

Finding The Right Holiday Greetings Email Template

Posted by Christin on December 11, 2017

The holidays are a hop, skip and a few days away. Businesses and independent professionals everywhere are getting ready to close shop for this calendar year. Business is wrapping up, the obligatory gifts have been exchanged, and the hilarious snaps from holiday parties have been plastered on Facebook feeds everywhere. There’s only one thing left to do – send out those holiday emails to all of your customers. It seems simple, right? Just send an email saying happy holidays, and you’re done. But wait! Not so fast. A clever holiday greetings email There’s only one thing left to do – send out those holiday greeting emails to all of your customers. It seems simple, right? Just send an email saying ‘happy holidays’, and you’re done. But wait! Not so fast. A clever holiday greetings email can help boost your sales and be great for businesses of all kinds. Going beyond a standard “Happy Holidays!” message can help set the tone for customer/client relationships in the coming year. Not sure what to say, how to say it, or what type of email template might be right for you? Allow us to break it down for you with a few of our favorite examples! Going beyond a standard “Happy Holidays!” message can help set the tone for customer/client relationships in the coming year. Not sure what to say, how to say it, or what type of email template might be right for you?  4 clever Holiday Greetings Email Templates 1. The Simple…

Mailbird’s Improved Compose Window With Tagging Feature

Posted by Christin on November 9, 2017

With many exciting updates to come, we have just released our improved compose window including a brand new tagging feature. Let’s have a closer look at what improvements came with the launch. New Mailbird Compose Window 1. The formatting bar icons are redesigned for you to make each tab and feature more accessible.   We have moved the ‘attach’ button, ‘add image’ button, and ‘add link’ button to the primary line, so they are visible even when the formatting bar is collapsed.     2. We added a new drag/drop attachment placeholder for both inline and ‘normal’ attachments. You will be able to choose where to place the image while dragging it into the email.   3. With the update you will also find, that we added thumbnail preview for attachments when composing an email. Previously it was only available for incoming emails.   Tagging Feature Our brand new tagging feature is out! The auto tag feature will open a list of contacts when you type ‘@’ in the compose window. Choosing a contact will automatically add it to the list of recipient which is ‘to’ or ‘cc’. This is based on whether there has already been a recipient in the draft or not. How is this a great feature? It enables you to quickly add a new recipient to an existing or new conversation.   The feature can be disabled at any time by simply going into the Mailbird menu-> settings->compose-> disable ‘Auto-add recipients when @ tagging’.   That’s it.…

How to Choose a Domain Name for Your Startup

Posted by Christin on October 18, 2017

Sticky. Memorable. Simple. These are all words to describe a good domain name for your startup.  It may seem like a small, somewhat insignificant detail in the grand scheme of all the things you need to do for your startup. But your domain name should not be overlooked. If you’ve already chosen a name for your startup, you’ll have a leg up on those who have not. Your business name will be the biggest factor in choosing your domain name, since your domain name is essentially the front door to your startup. It’s how people will “enter” your website. It’s the URL that people will search or type into their browser to find you. And it’s not something to be taken lightly. At the same time, it’s also not as simple as just turning your business name into a URL. If that were the case, Airbnb might still have the URL AirBedAndBreakfast.com. Much more difficult to remember than Airbnb.com! As you’re brainstorming the domain name for your startup, there are certain principles you should follow to make your domain name smart and effective. Stick to these guidelines for a domain name that is sticky, memorable and simple. 1. Tie it to your brand. This point may be somewhat contradictory to what was just said, but let me explain. Your domain name should absolutely be a reflection of the name of your startup. It just doesn’t have to be the entire name, especially if it’s longer than two words. What your…

Mailbird Email Client Updates

Posted by Christin on September 12, 2017

We are super proud to announce our latest Milestone: 2.5 Million email accounts are being managed using Mailbird.  With more than 1.3 Million Downloads we are confident we have created the base for everyone’s favorite Windows email client. Thank you so much for your trust and awesome support in creating the best mail program for you. This really means a lot to us.   Again, a HUGE Thank You to all of you who have participated and gained the rewards from the Mailbird Referral Program. You are bringing Mailbird to more people around the world, and it continues to help people everywhere manage their inboxes and other productivity app accounts like a boss. You can take advantage of the referral program whenever you want, by just telling your friends and family about your favorite email client. You and your friends will also earn Mailbird Pro for free. So now for the really interesting stuff. We are super happy to share the next big milestones on our road map with you.  Exchange mail server support Mailbird will support Exchange mail server by Q4 of 2017. Along with our Contacts Manager, it is one of the most anticipated features by you guys. We are eagerly waiting for the final release date to share with you once we are closer. The new “@ Tagging” feature This feature enables you to easily tag a contact in any email you are composing. All you need to do is type the @ sign, then the name of the…

The Best Way to Read MSN Hotmail on Your Desktop

Posted by Christin on August 1, 2017

In some cases, webmail clients can be a great way to receive, read, and respond to email. Gmail, for instance, is an extremely accessible and intuitive webmail app. In addition to its ease of use, Gmail is also 100% free (with 15 free gigabytes of storage per account, no less), making it a go-to solution for personal email and business email alike. Microsoft’s Outlook.com (formerly known as MSN Hotmail) is another example of a popular webmail client. But what happens when you have multiple Gmail or MSN Outlook accounts for different purposes? Google does allow you to stay logged in on multiple accounts at once, and switching back and forth between those accounts is as simple as clicking your profile photo icon in the upper right-hand corner of the screen and selecting a different email inbox. Still, toggling between inboxes takes time. Worse, if you need to stay up to date with each inbox at all times, there is no easy answer—at least not while you are using Gmail or Outlook.com in their standard webmail formats. After all, the last thing you want is to have three or four different webmail tabs constantly open just to monitor your email. A Better Way to Monitor Your Webmail Accounts If you have multiple webmail accounts and are tired of switching between them 30 times a day or leaving half a dozen email tabs open on your browser, it might be time to make the switch to a desktop email client. A desktop…

Greatmail partners with Mailbird

Posted by Christin on July 18, 2017

We are very thrilled and thankful that Greatmail has added Mailbird as a featured mail client in their services and apps Marketplace and integrated it into their checkout. Greatmail offers email hosting, reseller email hosting, application hosting, and SMTP hosting services. Founded in 2003, headquartered in Austin; Texas, its technology infrastructure is geographically dispersed at data centers in North America and Europe. One of the early email hosting providers, Greatmail has earned brand recognition as an affordable, high availability email service provider and its now available in Mailbird. Greatmail Co-Founder, Ryan Hess says: “We love the simplicity of Mailbird, and are pleased to be able to offer it to our clients when they sign up for email hosting. We integrated Mailbird into our checkout with a checkbox asking customers if they’d be interested in learning more about Mailbird.  If they check the box, we provide a link to Mailbird upon completion of the sign up process.  Hess added, We also feature Mailbird as a featured mail client in our services and apps Marketplace. We are excited to be able to connect with Mailbird users looking for dependable email hosting and expert support for their business or personal email.” Sign up for Greatmail from within Mailbird Go to your Mailbird AppStore and open the Service Tab. Click Greatmail -> you will be directed to the Greatmail website where you can purchase email hosting direct from Greatmail. How to add a Greatmail account to Mailbird Should you already be a Greatmail user…

Improve Your Lead Generation through Effective Contact Management

Posted by Christin on May 18, 2017

According to BrightTALK, and as reported by Hubspot, 80% of marketers say their lead generation efforts are only slightly or somewhat effective. That’s not very effective! And yet, 58% of marketers say their lead generation budget will increase in the coming year. With more money and more emphasis placed on lead generation efforts, it’s becoming even more crucial to understand how to most effectively attract and engage leads. This increase in dollars towards lead generation is understandable. Without it, businesses have to rely on customers randomly stumbling across their products, services or website (or repeat customers, which usually isn’t enough to sustain a business). On the other hand, lead generation involves intentionally driving qualified prospects to your business—usually your website—and collecting their information to follow up for the sale. These are typically new customers, and by the time they engage you or your salespeople, they are moderately-to-highly interested in buying. Because of this, securing those leads can unlock a ton of new sales for you. Clearly, the potential exists if you have a solid lead generation strategy. But how do you build that strategy? And how do you effectively attract the right leads? Here are 6 of our favorite tips to get you started. Tips for Effective Lead Generation #1 Choose the tactics best for your audience There are so many tactics to generate leads, how do you know where to start? With your audience, of course! The best resource to determine where to focus your lead generation efforts is…