Email Tools
What Resources Are Available Now That Qmail.org Is Gone?
For many people, sending an email involves a few simple steps. In most cases, all you need is to have your email address, the email address of the person to whom you’re sending the message, a subject and the message itself. As long as you know how to click the send button, your email is as good as sent. However, in the background, the action is a little more complicated. This is where a Mail Transfer Agent (MTA) plays an integral part in ensuring that a message successfully moves from a sender to the receiver. Qmail is one of the popular MTAs that have dominated the internet over the last two or so decades. One of the most popular reference sites for Qmail users was Qmail.org. However, try to access the site today, and you’ll discover that it is gone. We took some time to research what happened to Qmail.org. Then, we identify resources that people who relied on Qmail.org can resort to now that it is no longer available. What Is Qmail? Dale Sill, the writer of the Qmail Handbook entitled Introducing Qmail, describes Qmail as “an Internet MTA for Unix and Unix-like operating systems.” Sill goes on to explain that the function of an MTA is twofold. The first is to accept new messages coming from a user’s computer and deliver them to the network of the recipient. The second is to accept emails coming from other systems, which are usually directed at local users. Many people…
Email Validation: Why It Matters and How to Pick the Right Service
Are you on the market for an email validation service? Great! Taking care of your email list is the best thing you can do to help your email marketing thrive. But, with so many fish in the pond, making the right choice can be challenging. What’s an email validation system supposed to do? You have to know what you need before you even consider taking out your credit card. Read on to learn what makes a great email validator and how to spot one when you see it. Why email validation matters According to HubSpot, email marketing generates a return on investment (ROI) of $38 for every $1 spent. Not all businesses get to tap into that potential, and their (lack of) data quality has a lot to do with it. Email validation helps you prevent this loss and, also, get more out of your email marketing. By removing bad signups and obsolete email addresses, an email validator improves your sender reputation and gives your delivery rates a boost. As a result, you’ll be able to: reach all of the people on your list: isn’t that where email marketing begins? get more accurate metrics: once you remove invalid and dormant addresses, you’ll have a clear idea of how your emails perform. create better content for your audience and adjust it based on your open and click-through rates. increase your conversions without having to resort to any tricks. Chanteuse Marie, experienced launch copywriter and funnel strategist, explains for Mailbird: “It’s crucial…
What SPF Resources Are Available Now That OpenSPF.org Is Gone?
Out of all emails sent out in December 2018, 57 percent of them were spam. This shows just how big of a challenge spam is and why finding a solution is essential. From 2003, the OpenSPF.org website had become the popular starting point for developers and mail server administrators that were implementing SPF rules. SPF stands for Sender Policy Framework, and it’s a widely used tool to fight spam. The site also served as a resource for those interested in getting involved in the community of SPF developers and maintainers. OpenSPF.org disappeared from the internet in February 2019. We took some time to try and understand what happened to the website. We also attempt to identify some resources which are still available to fill the void left by the demise of the website. Origins of OpenSPF.org OpenSPF.org provided information about SPF and its benefits for users. It also provided users with news, tools for configuring SPF, forums and FAQs. SPF is a method of informing servers whether a specific mail server is authorized to send an email for a particular domain. Hence, it can detect whether an email address is authentic or fake, before allowing it to pass into an inbox. An SPF record increases the likelihood that emails sent by valid addresses are delivered. Without it, your email could be categorized as spam. It also protects against malicious emails sent through your domain by spammers. Meng Weng Wong is widely credited as…