Behind Mailbird

Multi-Account vs. Multi-Identities

Posted by Christin on May 16, 2013

 “We want multi-account!” That is the biggest request you guys have for Mailbird.  And we’re on it. Our developers are pounding away at their keyboards even as I write this, and we will unroll multi-account in about a month. But there’s this little feature called multi-identities that might just solve all your multi-account problems right now. Think of it like multi-account beta.   What’s Multi-Identities you ask? At it’s most basic, multi-identities is a feature that lets you send an email from any email address you want. So, when you’ve got to talk about that last meeting with your teammate, you write your email and then click “Send from [email protected]”.  When planning your weekend adventures with the crew, you click “Send from [email protected]”.   Doesn’t sound like much at first glance right? But here’s what it can do. With a little bit of filtering & forwarding magic, multi-identities lets you centralize all of your inboxes into one, and manage your emails just like you would with multi-accounts.   Here’s how you set it up: The set-up for multi-identities takes longer than it will for multi-accounts, which is one of the main reasons we’re building multi-accounts. It’s about 2-3 minutes per email account. Setting Up Multi-Identities First, in Mailbird, click ‘Mailbird’, ‘Options’, & ‘Identities’. Then click that little ‘+’ sign & fill out the information to add a new account. You can even give each email it’s own signature. You can give each address it’s own signature. And, if that signature includes HTML (like…

Free is Awesome! Pro is Better.

Posted by Christin on April 3, 2013

“Mailbird is making email a platform, not just an application.” – Techcrunch 38 days. That’s how much time the average person spends in their inbox every year. That’s about 10% of your life spent writing, reading, and organizing email. Yikes. But there’s good news. Mailbird users, both free and Pro, save about 10% of the time they usually spend in their inbox (we measured it). That means you get an extra 91.2 hours every year to have fun and create great memories instead of clicking around your inbox. And that number is before we release our Wingman Pro feature in a couple of months, along with tons of other productivity boosters in the pipeline. “Mailbird is definitely worth keeping an eye on — it’s fast, functional, and could get some useful additional features down the line, both from the developers and its third-party app store.” – The Verge   The Perks of the Free Version    Lightning Speeds You don’t even have to use your mouse. Every step from opening your email to searching to composing to sending to changing your apps to everything else…it’s all got a shortcut. And the Gmail shortcuts work in Mailbird, so no need to memorize new ones. The Quick Compose shortcut lets you write and send an email without ever having to open Mailbird. Just hit your customizable shortcut (default is ctrl-alt-space), no matter what’s open on your screen, and type out your message in the box that pops up. The Quick Reply shortcut lets you reply in…

Get Backstage: Meet Our App Designer

Posted by Christin on March 23, 2013

Introducing one of the talented Mailbird coding ninjas. Meet Michael Bodekaer as he introduces some of the first set of features in Mailbird. Our team has even more surprise features coming to you starting April 2nd, 2013. Get ready for it!

Yes, we can all just get along.

Posted by Christin on February 26, 2013

On the last Mailbird blog post, on the topic of Facebook’s $100 email test, there continues to be this underlying fear for email companies that social networking sites will replace email. However we are firm in believing that there is no replacing, but rather a glorious integration that is happening between social networking, email, and mobile communication. “The fact mobile sales are beating desktops doesn’t mean they are taking over. It means they are being added. Everyone already has a desktop! The desktop isn’t going anywhere, it’s just getting a new best friend.”— Ryan Majeau (Tech Trend Enthusiast/Writer) With these super cool integrations, paying for email isn’t such a crazy thing when you think about it. In fact it’s more a matter of reshaping email culture as our inbox’s are increasing with advertisements, special deals, newsletters, surveys, and that annoying sender who’s name just keeps popping up in your inbox twenty times a day. If we paid for email we would maybe spend less time in our inbox, and more time creating quality communication and getting things done. We used to pay to send letters, and still pay today to send hard copy documents and packages. Until the day packages can somehow atomize into microscopic particles and be emailed through space and time within seconds, man powered mail services, a.k.a. snail mail, will continue to exist. This is just as desktop email is not going anywhere just because social networking and mobile devices are the current online communication hype. With desktop email you are paying for speed, convenience, great support, and…

Did you know you could now email Zuckerberg for $100?

Posted by Christin on February 11, 2013

Email was heating up in 2012. It’s on fire in 2013. Did you hear about that $100 email? Facebook experimented by offering a private group of their users the option to email Mark Zuckerberg for the price of $100. Would you do it? As social networking sites work towards taking over email, realistically it will not happen. Just because email has been around forever, doesn’t mean it needs to be replaced. However, it can be improved. Jason Fried of 37Signals puts it well, “Email is still the best invention there’s ever been in the tech world; it’s even more important than the Web, because it’s completely reliable and everyone has it.” Now paying $100 to send a message is extreme, and there are tons of free email services out there, but they don’t have the capacity to provide top notch customer service, simply because it is impractical to individually respond to each customer inquiry when there are millions of customers. Instead you have to visit the “Frequently Asked Questions” page. Have you ever tried making a call into a customer service helpline where everything is automated? A robot voice gives you menu options to select from, you select your menu number, and it takes you down the never ending road of more menu options to choose from. On top of that, it is close to impossible to actually talk to a live person who will provide you with timely help. For larger email providers, the practicality of being able to ask a…

Check out Mailbird’s private beta’s cool new features!

Posted by Christin on January 24, 2013

Former top researcher at Microsoft, Linda Stone studied the relationship between people and technology. She discovered that when people open their email, they experience a mild form of apnea. Involuntarily, your breathing pattern is interrupted, even to the point where you temporarily stop breathing. Your heart rate increases and the stress sets in. Sure, it may be dramatic to say that your inbox is a health risk, however similar research was replicated at the University of California in Irvine. In their sample of participants in controlled and variable environments, it was evident that when users were cut off from email for five days they experienced less stress. Ergo, there is a definitive misfortune of the relationship between people and their email today. The qualitative analysis of this research found participants faced with the double-edged sword of feeling less stress when they did not access their email, but also feeling left out and cut off without access to it. Even more interesting, is that once these participants resumed their normal email use after the five day cut off, they found resiliency in managing to clean out their inbox, fulfilling that endless compulsion to reach “inbox zero”. The main takeaway from this is that email as it is today is a multi-tasking instigator that inhibits productivity. But what if you had an email application that helps you use email effectively? It is our mission at Mailbird  to save you from email stress as we continue testing in the private beta. Many of you have expressed curiosity about our…

The Year of the Bird

Posted by Christin on December 30, 2012

No. Email is not dead, and its definitely not going anywhere in 2013. What will change is the culture of email and how it is used today, and Mailbird is 100% part of this movement. No…social networking, texting, or chatting will not replace email. With social networking sites acting as email silos, the big question is… how many years will open email survive as email silos form i.e. Facebook, LinkedIn? Majority says 25 years or more! Yes, email still remains ahead of the game when it comes to communicating online. Email user Beth A. says, “The problem with ‘silos’ is that I now have email in LinkedIn, Facebook, etc., none of which is in my filing system.” Think about it, even with alternative means of short-hand communication (which Mailbird also incorporates with the Quick Reply feature) when it comes to formal online communication, email perseveres. This next year will be an exciting one as we see new email products emerge. Much like our earlier post “The Creative Evolution of Email”, as we observe the new hybrid users that choose to use both Mac and Windows OS, the same goes for email. It would be fantastic to manage all online correspondence from one tool. As we continue to learn about people and their email, it is clear that we are dynamic users when it comes to software, and people will continue the use of multiple sources depending on the nature of our means to communicate. Again, when it comes to structured and action oriented, productivity…

Razor Sharp & Clean Cut

Posted by Christin on December 12, 2012

Design & Positioning We made great strides in design and development with many more updates and changes on the way. It’s a lot of work, but we love this project and seeing Mailbird improve everyday. Our private beta and early release groups are growing and a big thank you for all the tremendous feedback. The ideas have been inspirational, and what is cool is that it allows users to be a part of the process in designing how they would like to manage email productivity. We love that people feel compelled to support the clean and simple email experience with Mailbird. We have also been experimenting with different slogans that define Mailbird and your input has been really interesting. Great ideas out there from people who are seeking a better email solution, which has also helped us understand how our app will be set to develop over time, and plan for some desirable feature releases. Design is important to us. It is what brings the experience of email with Mailbird full circle. One of the challenges is choosing the right approach to integrating our app to the modern style in which Windows 8  apps are packaged, which is why we look forward to a collaborative Windows 8 development workshop in Bandung, Indonesia early next year.  People care about style, design, and the feeling they have when they interact with software. Look at the major email companies out there, that are web email focused. Hotmail has re-branded as with a fresh metro style. In July this…

Kickstart the Email Revolution

Posted by Christin on November 25, 2012

Hello Mailbird Fans!   Crowdsource funding is exciting. Even though we set a pretty steep funding goal, we were quite surprised to see our project hit $1,000 in backer support within the first day of launching our campaign. It is great to see people support Mailbird in our effort to redesign the experience with beautiful, simple, smart email for Windows. We love that we’ve had an increase in opportunities to engage with supporters, tech journalists, and future community developers that are just as excited about Mailbird as we are. We are tuned in and listening closely to what Mailbird private beta testers and supporters are saying. We love hearing what you have to say about email, and want to throw out a big Thank You for all the support and love you’ve been sending our way.   “I was one of those who wished Sparrow Mail was available on PC. Fortunately, Mailbird is here to come. Personally, I can’t wait for the release of this email client as I use Windows everyday in the office.” — Deuts A. (Author @, Philippines)     We’ve had a lot of inquiries about releasing Mailbird on Mac or Linux. Are we going to go mobile? Will Mailbird be available in the Window 8 app store? When can I test Mailbird on Windows 8? Can I develop my own Mailbird app? Also, tons of wonderful suggestions and feature requests. We have a mega busy rest of the year prepping for our big public beta launch in 2013. Currently we…

Hope For My Atrocious Inbox

Posted by Christin on October 15, 2012

Guest Post by Charnita Fance: An early adopter writer and blogger. Charnita shares her reviews on new web services and computer software. She has written for and has published work on over 10 tech and social media blogs. She also manages an IMVU blog.  Every since I first started using email, I’ve had an issue with an atrocious inbox. From being unorganized to just out of control, it seems like I’ve never been happy with it. Let’s not even talk about what a chore it is to check my email everyday. It’s gotten to the point to where I often go 2-3 days without checking it because of how bad it is. Obviously, this is not a good habit and often causes me to miss important emails. Because of this, I’ve been trying out various Gmail organization tools like Taskforce, SaneBox and Other Inbox’s Organizer. Actually, I’m still using all three, yet my inbox remains unorganized. You know you have problems when you’re using powerful tools like these and you’re still ready to give up on your email! I started out years ago with Yahoo and then moved on to Gmail; I’ve been with Gmail every since. I’ve tried desktop-based email clients like Outlook, Apple Mail, Sparrow, Thunderbird and PostBox – to name a few. Let’s just say, I always end up going back to the web-based version of Gmail because I’m never satisfied. I’ll admit, Outlook and Thunderbird are great, but pretty intimidating email clients; there’s a lot going on with…