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6 Christmas Newsletter Ideas and Examples to Increase Brand Loyalty

Posted by mailbird on December 18, 2019

The Christmas season is officially here, and the majority of holiday shoppers have already started choosing and buying gifts for their dearest and nearest. As specified in the National Retail Security holiday survey, holiday sales in the U.S. will reach $730.7 billion this year. For brands, this means an amazing opportunity to increase e-commerce sales and therefore grow annual revenue. It’s no secret that most brands use Christmas email templates to share seasonal sales and deals. If you aim at finding one-time shoppers, that’s great. But if you want to stay one step ahead of your competitors, you need to send Christmas emails that increase brand loyalty. Why? 43% of customers spend more money if they are loyal to a brand. In this post, we’re going to share 6 Christmas newsletter ideas and examples that increase brand loyalty instead of simply selling your products.  Loyal customers are open to a conversation with your brand, so you can also find information on how Mailbird email client can help your marketers read, organize, and reply to messages. Let’s dive in. #1. Share holiday gift ideas With choice overload, it’s difficult for holiday shoppers to find perfect gifts for the festive season. In fact, 57% of buyers are looking for helpful recommendations or gift suggestions before making a purchase decision. Simply put, your customers crave assistance, and holiday gift guides can help both your consumers and you achieve your goals. When you share holiday gift ideas, not only do you take care of…